Cracker Barrel’s New Modern Logo and Aesthetic Become a Political Rorschach Test

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Cracker Barrel’s New Modern Logo and Aesthetic Become a Political Rorschach Test

By: New York Times Business Posted On: August 21, 2025 View: 3

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Nostalgic fans of the interstate staple lamented the loss of its country kitsch, while some conservatives blamed “wokeness” for the sleek redesign.

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